Is Google Plus Armed For Mobile Marketing Conquest?

Submitted by: Jichel Stewart

Google Plus Is Already A Top Contender on the Social Media Scene

So Google Plus has unveiled and it has garnered a positive reaction from business owners who have added their profiles to the new social networking site. Indeed, many web users see Google+ as belonging with the Big Three social networks: Facebook, LinkedIn and Twitter.

Social networking sites like Facebook also allow signing in through mobile phones, so Google’s release of the new feature will build up intense competition again between the different social networking giants. Whenever Google does something, the mobile marketing community should take notice.

Many businesses have pages on titanic social networking sites, and how these sites fare well with the businesses will determine their eventual significance in online commerce.


What’s in store for mobile marketing with Google Plus on the scene?

Just recently, Google Plus released its mobile check-in deals capability. These offers allow businesses to give discounts or deals to buyers once they check-in using their mobile phones. The customers, therefore, will spread the word to other customers, who will then become more aware of the company’s presence on Google+. Or they can choose to remain private about the deals that they get – such is Google’s way of respecting customers’ need for privacy.

Establishments that require customers to visit a physical location, therefore, will be attracted to the feature and then make their presence more prominent in the Internet. Customers nowadays have their mobile phones as their business buddy.

Thus, whatever customers like, businesses should also like, and if customers like Google, businesses should appreciate that. Because Google began asserting its weight in the mobile marketing sector, businesses aware of Google’s power will soon follow and will begin to make deals on the Internet.

Google Latitude Already Launched Check-ins

Google’s check-in feature launched last February on Google Latitude. This recent feature, however, has the additional advantage that it also functions as a Google advertisement – as well as a business advertisement along with the products.

With that, Google will become well-known among the business-oriented crowd, and will begin partaking more of the social networking features that Google offers. Businesses will also profit more because of their greater exposure (due to advertisements) and because more and more people are becoming aware of Google’s reach, especially with the launching of Google+.

With other social networking companies like Foursquare and Facebook making tie-ups with locators for check-in offers, Google has joined in the fray. Check-in offers are smart ways to get customers to visit businesses without having to buy yet. The impact of this in mobile marketing is remarkable: customers do not have to travel that much when they want to see what’s in a business. Check-in offers also give information regarding the people who actually came into an establishment – and that can be the beginnings of an effective loyalty program where after a certain number of visits, there will be freebies.

Once Google settles in with mobile marketing, everyone should pay heed. Google Plus caught us by surprise when it launched, and this update by Google regarding the check-in offers will help tilt our mobile marketing compass a significant number of degrees. Google’s check-in offers are still new, but taking note of how they will work for mobile marketing will make an impact on the marketing trend of 2012 and in the following years.

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Wheelchair Options

Not all mobility equipment is the same. Today, you have so many options when it comes to choosing high quality mobility equipment that not only fits your physical needs, but also your desired lifestyle. Mobility technology advances every year; if you have not had a chance to check out the upgrades available to you, you might be missing out.

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Beach and all-terrain wheelchair: Beach wheelchairs can get you around on sandy or wet surfaces. All-terrain wheelchairs are designed to navigate those unpaved paths and rocky trails you have had your eye on.


Self-propelled manual wheelchair: If you have or want to build upper-body strength and you like the close connection between you and your chair, a manual chair may work for you. You will move around by pushing in the hand rims on the two large wheels on either side of you. Manual wheelchairs can be customized to work with only one arm or with your feet. Hybrid power-assist manual wheelchair: This wheelchair is just like a manual, but it has battery-operated power that senses when you need a little help, up a hill, for example, or over bumpy terrain.

Power wheelchair: A power wheelchair – also called a motorized wheelchair or electric wheelchair – does all the work for you. You control the speed and direction with a control panel, usually a “joystick,” which can be customized to best serve your abilities. Some chairs can maneuver in tight spaces, and some can’t. Be sure to match your chair with your environment.

Caregiver assisted manual wheelchair: In this type of chair, your companion will push you from behind. Narrow versions are available to transfer you from one place to another. Wheelchairs Sized to Fit

Wheelchairs have a variety of options that help you feel confident and comfortable. Tall, short, large, or small, you should feel like your wheelchair is a natural fit for you. You should also feel like it is built to last – a sturdy, well-built wheelchair will offer more years of comfort and safety. Take a seat: Does wheelchair feel like it is the right height, width, depth, and incline for your body type? Rest your feet: Do your legs and feet feel secure and comfortable on the footrests? Lean back: Is your back well-supported and comfortable? Take charge: Are you able to easily maneuver and control the wheelchair while you are on the move? Get yours custom: Will the chair handle any customizations you want or need? Remember, the light-weight, customizable, comfortable, easy-to-use wheelchairs may cost a little more, but when it comes to living a life without limitations, you should focus on your long-term needs. Be sure to ask your mobility dealer about offsetting costs with disability benefits, government funds, or other ways to get what you really want.

Fitting Your Wheelchair to Your Van

Be sure that the wheelchair you choose fits the handicap van you drive. Honda Odyssey, Dodge Grand Caravan, and Chrysler Town & Country minivans are all popular choices that handle wheelchair conversions well. Full-size vans have even more room and customization and luxury options. It is very important that your wheelchairs or scooter, wheelchair van, and wheelchair lift all fit together nicely.

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Need help customizing your home for optimal mobility? The friendly staff at Better Life Mobility Centers in California and Nevada can help you identify mobility solutions, compare brands, and find the home mobility solution that fits your budget. Whether you need mobility scooters, a stair lifts, or any other mobility device, you can count on Better Life Mobility to help you live a life without limitations.Author: Marko Mare Nikolic